identity + clarity + strategy
We deliver brands, messages, plans, and advice that are true to you.
Our Marketing Services
Our services span branding and marketing, admissions and retention, advancement and fundraising, strategic planning, assessment and alignment, community and consensus building, and change management. What can we do for your organization?
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Branding + Alignment
You’re fully immersed in your values and culture. Perpetually at work on your programming and in your operations. And deeply committed to those you serve—and those you serve with. But sometimes, you struggle to tell your story.
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marketing + messaging
Your values: excavated and articulated. Your differentiators: distilled and prioritized. Your brand: built up. And your community: bought-in. You know exactly what to say about who you are and what you do, but you may still have questions about where and when to say it.
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visioning + planning
Strategic planning is often born out of an obligation to replace an expiring framework, meet the needs of your accreditation team, or respond to the pressures of calendars, bylaws, and best practices. We believe this process can yield much richer results.
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Assessment + Advice
Complex organizations have complex questions. The answers can require outside perspective on what’s working well in your programs, your people, your processes, and your plans—and on how it all just WORKS.
questions + answers
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Yes, we work with organizations of all sizes, from large research universities to tiny nonprofits.
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Yes, when it is useful and cost effective for our clients. But we believe that we need to go deeper than data, into qualitative analysis that allows us to name your values, beliefs, missions, challenges, and strengths—instead of just numbering your assets, enrollments, demographic shares, or conversion rates.
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Yes. Let’s have a conversation about what you need and whether it falls within our areas of expertise. Every C+P client is unique—and so is every C+P project.
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We make good use of all the internal discovery you’ve already done—we promise that none of it will go to waste. However, our discovery + analysis process informs all our work together—and can inform your decision-making for years to come and in many arenas. We need to start there for almost all our projects and programs.
